You are pretty sure that many people visit your website everyday, but most of them never buy anything from you, and they don’t get in touch with you either. Have you ever wondered who those people were? Here are 8 good reasons why you should be interested in getting a website visitor identification software.
1. It will let you know who is visiting your website
A website visitor identification software will let you know who is visiting your website. You need more than IP addresses and web analytics, and this is why website visitor identification will help you learn more about the people who are interested in your products or services.
2. You will be able to use the filters of your choice
Your website visitor identification software will allow you to use filters so you will only learn about the types of visitors you are interested in. For example, you might want to learn about visitors working in certain industries, or with a certain number of employees.
3. The software can send you email notifications
Most website visitor identification softwares can send you email notifications whenever a visitor looks at a certain page of your website, or whenever a certain number of visitors have been tracked. Email notifications can help you meet your goals.
4. You will be able to see what your visitors are looking at
Are you wondering which page of your website is the most popular? With a website visitor identification software, you can figure it out easily. You will see which content your visitors are interested in, and know for how long they have been looking at it.
5. You will be able to provide your visitors with the content they need
A good way to make sure your website visitors buy something from you is to provide them with the content they need. By knowing who they are and what they are interested in, it will be easy for you to adapt your marketing campaigns.
6. You will be able to turn your visitors into leads
Your website visitor identification software can provide you with the contact information of the decision-makers who have been visiting your website. This can help you turn your anonymous website visitors into leads.
7. The software can be integrated with your CRM system
A website visitor identification software can be integrated with your CRM system, so you can be sure to keep all of your important contact information in the same place. It will also allow you to know if a website visitor has already purchased something from you in the past.
8. It will help you increase your sales
By making it simple for you to learn more about your website visitors and to offer them content that can meet their needs, and by gathering the contact information of decision-makers of different companies to share them with your sales team, website visitor identification can help you increase your sales.